During
the month of November of 2007 Facebook started to allow businesses to
establish profiles on their network. These business profiles are called
pages (no cost) and while they are more restrictive than a personal
profile page, they allow companies to establish and communicate with a
fan base (Facebook’s name for friends of commercial enterprises).
Given
the fact that Facebook now has over 100 Million members this is a
windfall for companies who are looking to move into the social
networking arena and reduce their advertising expenditures while
...