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What Do Politicians Know That Most Companies Don’t?
Harry's Marcom Geek Blog By MarcomAdmin on | 
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Every four years the country goes through a frantic period where candidates vie for the presidency. The political marketing and spin machines go into high speed. Previously little known brands (candidates) are thrust to the forefront, but only one will get the prize. We hope the best is elected, but we know a lot has to do with the marketing of the candidate. That is nothing new. It has happened for centuries.
 
What is new this time, is the fact that both Democrats and Republicans are using social network marketing as a part of their overall marketing strategies. Four years ago, Facebook (established Feb. 2004) was only open to college students and MySpace was only a year old. Certainly, the politicians have adapted to social networks faster than most companies have.
 
The ti ...
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AT&T Destroying Valuable Relationships One iPhone at a Time
Harry's Marcom Geek Blog By MarcomAdmin on | 
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The new iPhone is a great product and I have waited until now to buy an iPhone with some features I wanted. Thankfully, I am not the type to stand in line for 5 hours to buy anything, so I didn’t. I did however try to order a phone (to be delivered whenever) but was told that my contract was not up until August 21st so if I wanted one I had to pay $399.00. That is $399 for a $199 phone!
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Excuses I have heard explaining why a company will not embrace social media
Harry's Marcom Geek Blog By MarcomAdmin on | 
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“I don't have time to spend on social networks - I have too much to do as it is.”
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Seven Things You Should Do About Social Networking
Harry's Marcom Geek Blog By MarcomAdmin on | 
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The other day I was thinking about how many companies are not yet engaged in social network marketing.
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New Generation? We haven’t Perfected the Current generation!
Harry's Marcom Geek Blog By MarcomAdmin on | 
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It got me thinking that it is funny people are talking about the next generation of social networks when we haven’t perfected the current generation.
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Who do you want to be, Batman or Robin?
Harry's Marcom Geek Blog By MarcomAdmin on | 
240 Views :: 1 Comments ::
"You know Robin's never gonna get his own show. The spotlight is not for everybody; but if you're willing to go for it, the rewards of stardom are great. I'm talking "M&Ms-in-the-green-room" great. Why settle for playing a bit part?”
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MySpace Marketing – A No Brainer
Harry's Marcom Geek Blog By MarcomAdmin on | 
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I simply cannot understand why more companies are not taking advantage of MySpace! If you sell a consumer product or service and even some business-to-business goods, you should be working MySpace for customers.
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Should I Be On MySpace? Are You Kidding?
Harry's Marcom Geek Blog By MarcomAdmin on | 
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Why would you not want to take advantage of this opportunity? Two excuses I hear most are that managers have no time to spend on MySpace. Or they don't understand how to take advantage of social networks for marketing. That is no excuse because you can hire professionals that do know. After all, what do you know about running a magazine or newspaper, but you still place ads.
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Do You Know Where Your Digital Footprints Are?
Harry's Marcom Geek Blog By MarcomAdmin on | 
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It just amazes me that so few business-to-business companies are not paying attention to the social network phenomena and creating more digital footprints on the web. As general advertising effectiveness decreases, the importance of creating a powerful web presence is escalating.
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Most Recent Small Biz Blog Entry
Harry's Marcom Geek Blog By MarcomAdmin on | 
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Fifty-eight percent of people looking for a solution researched it on the web before seeking information by other means. Forty-five percent turned to friends and family. -PEW Internet and American Life Report
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