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Marcom Marketing Blog
Author: MarcomAdmin
Harry Hallman - Principal & Co-Founder Starting in the early 70’s, Hallman has founded and owned several marketing companies in Atlanta and Philadelphia. In 1995 he created his first Interactive/Internet Marketing company, HIP, Inc. HIP serviced numerous companies in the Atlanta area including TBS, CNN, Cartoon Network, Siemens, BellSouth, Honda Power Equipment, Scientific Games, IBM, Buckhead Life Restaurant Group, KMX (Coca Cola), Tiger Beer and many others. Hallman sold HIP, Inc in 2005 and began an interactive consulting service until 2007 when Octane was formed with Brandon Sutton. He has written numerous interactive marketing white papers and is an active member of a number of marketing social networks including Linkedin.com and Marketingprofs.com. Hallman also blogs regularly on smallbizprofs.com.

AT&T Destroying Valuable Relationships One iPhone at a Time
By MarcomAdmin on | 
310 Views :: 0 Comments ::
The new iPhone is a great product and I have waited until now to buy an iPhone with some features I wanted. Thankfully, I am not the type to stand in line for 5 hours to buy anything, so I didn’t. I did however try to order a phone (to be delivered whenever) but was told that my contract was not up until August 21st so if I wanted one I had to pay $399.00. That is $399 for a $199 phone!
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Excuses I have heard explaining why a company will not embrace social media
By MarcomAdmin on | 
359 Views :: 0 Comments ::
“I don't have time to spend on social networks - I have too much to do as it is.”
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Seven Things You Should Do About Social Networking
By MarcomAdmin on | 
307 Views :: 0 Comments ::
The other day I was thinking about how many companies are not yet engaged in social network marketing.
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New Generation? We haven’t Perfected the Current generation!
By MarcomAdmin on | 
297 Views :: 0 Comments ::
It got me thinking that it is funny people are talking about the next generation of social networks when we haven’t perfected the current generation.
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Who do you want to be, Batman or Robin?
By MarcomAdmin on | 
240 Views :: 1 Comments ::
"You know Robin's never gonna get his own show. The spotlight is not for everybody; but if you're willing to go for it, the rewards of stardom are great. I'm talking "M&Ms-in-the-green-room" great. Why settle for playing a bit part?”
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MySpace Marketing – A No Brainer
By MarcomAdmin on | 
280 Views :: 0 Comments ::
I simply cannot understand why more companies are not taking advantage of MySpace! If you sell a consumer product or service and even some business-to-business goods, you should be working MySpace for customers.
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Should I Be On MySpace? Are You Kidding?
By MarcomAdmin on | 
242 Views :: 0 Comments ::
Why would you not want to take advantage of this opportunity? Two excuses I hear most are that managers have no time to spend on MySpace. Or they don't understand how to take advantage of social networks for marketing. That is no excuse because you can hire professionals that do know. After all, what do you know about running a magazine or newspaper, but you still place ads.
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Do You Know Where Your Digital Footprints Are?
By MarcomAdmin on | 
212 Views :: 0 Comments ::
It just amazes me that so few business-to-business companies are not paying attention to the social network phenomena and creating more digital footprints on the web. As general advertising effectiveness decreases, the importance of creating a powerful web presence is escalating.
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Most Recent Small Biz Blog Entry
By MarcomAdmin on | 
202 Views :: 0 Comments ::
Fifty-eight percent of people looking for a solution researched it on the web before seeking information by other means. Forty-five percent turned to friends and family. -PEW Internet and American Life Report
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